Why more companies are using the cloud to fight cyberthreats

When it comes to defending against cyberattacks, a common strategy includes investing in costly hardware and software products, and then shoring up both frequently. But there is a more effective and affordable way to fight cyberterrorism.

Nearly 70 percent of respondents said their company is using cloud-based cybersecurity services, according to PwC’s Global State of Information Security Survey 2016. The study, released in October, included input from 10,000 IT professionals from around the globe.

The cloud can be a less pricey cybersecurity tool that’s great for small- to mid-size companies that can’t afford all the bells and whistles that larger companies have.

“The cloud makes it possible to do things analytical, related to cybersecurity, that were never before possible,” David Burg, the global cybersecurity and privacy leader at PwC, told CNBC in a November interview.

Years ago when companies began moving sensitive information to the cloud, there was paranoia about storing data off site. But cybersolutions are evolving and increasingly include cloud-based solutions. “The value of moving to the cloud outweighs the risk of paranoia,” Chris Weber, co-founder of Seattle-based Casaba Security, said in November.

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